NWRA member Richard Campfield, founder of Ultra BOND Inc., shared his expertise with attendees by presenting a seminar entitled, "Windshield Repair Technical Tips." The overall topic of the seminar was the repair of the two types of windshield cracks—the edge crack and the floater crack.
Techna Glass president and chairman Troy Mason presented the NWRA 2010 Annual Conference attendees with tried and true tips and ideas on how to better market their windshield repair services.
Internet expert Scott Orth offered attendees of both the Independent Glass Association and National Windshield Repair Association annual conferences a look at the online world and items they should watch when setting up or re-designing their websites.
Rick Rosar of Rapid Glass and Bryan Yarborough of the Glass Doctor of Tampa joined together to offer a seminar officially called "Steering and Grass-Roots Initiatives," but together they unofficially named it "how to secure a job while assisting your customers and getting a reimbursement that is fair and reasonable."
AGRR magazine publisher Debra Levy offered attendees a look at ten innovative ways to market, from collecting e-mail addresses to offering demonstrations at local school events. Read on for an overview of these.
Chris Umble, vice president of strategic initiatives for LYNX Services and Tony Douglas, affiliate manager for HSG, answered a number of questions related to glass claims during a panel held as part of the National Windshield Repair Association’s (NWRA) annual conference.
National Windshield Repair Association (NWRA) president Mike Boyle of Glass Mechanix and board member Keith Beveridge of Novus led an informational session about the Repair of Laminated Auto Glass (ROLAGS) Standard as the events got underway.
Attendees of the Independent Glass Association and National Windshield Repair Association (NWRA) in Fort Myers, Fla., began the event with a tour of LYNX Services' call center, where they received an inside look at the call center's inner workings.
NWRA member Richard Campfield, founder of Ultra BOND Inc., shared his expertise with attendees by presenting a seminar entitled, “Windshield Repair Technical Tips.” The overall topic of the seminar was the repair of the two types of windshield cracks—the edge crack and the floater crack.
Campfield stated that the ability for a crack to be repaired is determined by contamination. He also advised that 90 percent of the repairable crack market is more than six inches, with 60 percent being more than six but not more than 14 inches, thereby 30 percent of the repairable crack market is more than 14 inches.
Campfield addressed safety issues with regard to keeping the OE windshield and installation in place and further stressed the safety importance of windshields by showing attendees photos of windshields blown out in accidents by airbags and rollovers.
He continued his presentation by presenting results of lab tests and field tests, which Campfield said showed that field tests were more accurate than glass-to-glass lab tests because the stresses on a windshield (specifically the edge crack) cannot be duplicated in a lab and that the bond to the PVB is determined by viscosity.
Campfield argued that the “technically inaccurate six-inch length that eliminates 90 percent of the repairable crack market has no merit and is backed by no science or any evidence whatsoever.”
He asserted his belief that the 6-inch (or size of a dollar bill) or less requirement for windshield repair, in conjunction with the automobile insured’s deductible, profits the insurance companies and networks.
“Because a crack is repair versus replacement, by turning a repair into a replacement the insurance company pays zero and the network sells a windshield because the deductible is $500 most of the time,” explained Campfield.
Campfield discussed multiple stresses on windshield cracks and advised attendees on how to match the stresses with the appropriate resins, as well as the tools used to assist in injecting the appropriate resins. He continued with his advice on how length offers leverage and mechanical advantage, while the size and durometer of the suction cup prevent and control the opening, not spreading the crack.
Campfield concluded his presentation on how to repair the edge crack and floater crack and then showed an instructional video, which may be viewed here.
Techna Glass president and chairman Troy Mason presented the NWRA 2010 Annual Conference attendees with tried and true tips and ideas on how to better market their windshield repair services. Mason begun the presentation by encouraging attendees to set “SMART” marketing goals. That is, goals that are Specific, Measurable, Attainable. Reasonable and Timely. He asked [...]
Internet expert Scott Orth offered attendees of both the Independent Glass Association and National Windshield Repair Association annual conferences a look at the online world and items they should watch when setting up or re-designing their websites. “Does design matter?” asked Orth. “It’s more about layout and ease of use.” And clarity is key. “The [...]
Rick Rosar of Rapid Glass and Bryan Yarborough of the Glass Doctor of Tampa joined together to offer a seminar officially called “Steering and Grass-Roots Initiatives,” but together they unofficially named it “how to secure a job while assisting your customers and getting a reimbursement that is fair and reasonable.” Both pointed out that for [...]
AGRR magazine publisher Debra Levy offered attendees a look at ten innovative ways to market, from collecting e-mail addresses to offering demonstrations at local school events. Read on for an overview of these. 1. Attend both traditional and non-traditional events. Levy suggested auto glass shop owners consider attending both auto and insurance events where they [...]
Chris Umble, vice president of strategic initiatives for LYNX Services and Tony Douglas, affiliate manager for HSG, answered a number of questions related to glass claims during a panel held as part of the National Windshield Repair Association’s (NWRA) annual conference. Topics included falling deductibles, promoting windshield repair and how glass shops can make the [...]
National Windshield Repair Association (NWRA) president Mike Boyle of Glass Mechanix and board member Keith Beveridge of Novus led an informational session about the Repair of Laminated Auto Glass (ROLAGS) Standard as the events got underway. During the session, Boyle talked about the evolution of ROLAGS and the NWRA’s goals. One major goal, he said, [...]